Form handlers in Pardot are custom scripts used to process and manage form submissions.
They can be used to perform specific actions such as sending an email, updating a prospect‘s record, or redirecting to a specific page.
Form handlers in Pardot can be used to customize the behavior of a form and provide a more seamless and integrated experience for the user.
For example, a form handler can be used to automatically send a confirmation email after a form is submitted, or to update a prospect’s record with additional information.
In Pardot, form handlers can be created using a variety of programming languages, including HTML, CSS, JavaScript, and more.
They can be added to forms within the platform, and configured to perform specific actions based on the form submissions.
Form handlers in Pardot are a powerful tool for businesses looking to customize the behavior of their forms and provide a more integrated experience for their prospects and customers.
By allowing businesses to perform specific actions based on form submissions, form handlers in Pardot help to streamline workflows and drive business growth.