Support the Head of Sales and Marketing Tools to gather the internal customer needs for the upcoming features for the improvements of the Pardot solution in general
Prepare the documentation/analysis for the Business requirement workshops
Write US align to business need, exchange with Salesforce team, work with IT team, test the US and proceed to UAT if needed
Keep update the trainings books, and develop more support if needed
Animate the marketing communities
Support the corporate team and local to setup the campaign
Design the right KPI to follow Marketing metrix for website and campaign.
Animate training sessions
Participate to project meetings and make reporting
Profil et compétences
Business acumen and eager to aligned Sales & marketing teams on the lead management
Background on Pardot & SalesForce is a must (certification on Pardot would be appreciate)
Previous experience of 5 years min in the solution as a consultant on a B2B environment
Training skill,
Capacity to work with short delays and be autonomous
Pay attention to details while keeping the macro process/need/project view
Degree educated: master 2 in Digital marketing, marketing, Sales.